Invest: Orlando offers economic insight in a time of uncertainty

Invest: Orlando offers economic insight in a time of uncertainty

By: Beatrice Silva 

Invest: Orlando offers economic insight in a time of uncertainty

AUGUST 4, 2020


ORLANDO, FLA – Capital Analytics’ in-depth research into the Orlando market has never been more important. As the region navigates through the largest economic shock it has experienced in decades, Invest: Orlando 2020, the latest in Capital Analytics’ annual series of business reports, offers comprehensive business intelligence during this time of economic uncertainty. With 120 pages of thoroughly researched analysis, the inaugural edition of Invest: Orlando 2020 highlights the opportunities in the Orlando Metro Area economy through C-level insider insights and key business intelligence. Orlando is known for its aerospace, technology, life sciences and healthcare, real estate, and its reputation as a major tourism hub. The City Beautiful is poised to continue its growth and economic diversification even through current coronavirus-related challenges. In the middle of every difficulty lies opportunity. The challenges and impact of the pandemic are just some of the focal points in this edition of Invest: Orlando. The 2020 edition highlights Orange County and beyond, including parts of Osceola County, such as Kissimmee and St. Cloud.“Many of the interviews in Invest: Orlando 2020 were conducted prior to the pandemic’s outbreak, but we have endeavored to reflect recent events throughout our editorial. Those interviewees who were able to comment on the potential long-term impact agree that the U.S. economy remains resilient, and most are optimistic that any downturn will be relatively short-lived. The economy’s underlying strength, many business leaders believe, will give greater growth over the long term,” said Abby Melone, president of Capital Analytics.

Now more than ever, information is not only necessary, it is vital. Invest: Orlando 2020 dives deep into the top economic sectors in the Orlando Metro Area. The business report features exclusive insights from industry leaders, sector insiders, elected officials and heads of important institutions, brought together for a comprehensive release. It analyzes the leading challenges facing the market and uncovers emerging opportunities for investors, entrepreneurs and innovators.

Over seven months, the Capital Analytics team conducted extensive research and interviewed over 200 high-profile industry leaders, including Buddy Dyer, mayor for the City of Orlando; Besty Eckbert, president and CEO of Winter Park Chamber of Commerce; and Craig Ustler, president of Ustler Development. Through their research, the Capital Analytics team identified significant business insights that will serve as important knowledge benchmarks for investors, entrepreneurs and innovators. The publication’s comprehensive report on Orlando’s business climate remains steadfast in its purpose to deliver in-depth insights. 

“Over the course of our extensive research period, we were given the ability to truly peel back the curtain and discover what has gone into making Orlando the hotbed for investment, tourism and development that it has become. What we found was that this economy has not only flourished thanks to cross-sector collaboration but also because of thoughtfully calculated community efforts to raise Orlando’s status as a preeminent destination for both economic and social prosperity,” said Max Crampton-Thomas, regional editor of Capital Analytics.   

About Capital Analytics & Invest: Orlando

Capital Analytics is an integrated media platform that produces in-depth business intelligence through its annual print and digital economic reviews, high-impact conferences and events and top-level interviews via its video platform, Invest: Insights.

Invest: Orlando is an in-depth economic review of the key issues facing Orlando’s economy, featuring the exclusive insights of prominent industry leaders. Invest: Orlando is produced with two goals in mind: 1) to provide comprehensive investment knowledge on the Orlando region to local, national and international investors, and 2) to promote Orlando as a place to invest and do business.

The book conducts a deep dive into the top economic sectors in the county, including real estate, construction, utilities and infrastructure, transportation and aviation, banking and finance, legal, healthcare, education, and arts, culture and tourism. The publication is compiled from insights collected from more than 200 economic leaders, sector insiders, political leaders and heads of important institutions. It analyzes the leading challenges facing the market, and uncovers emerging opportunities for investors, entrepreneurs and innovators.



For more information contact 

Max Crampton-Thomas 

Regional Editor

TEL: 305-523-9708 ext 233

Spotlight On: Liz Babson, Director, Charlotte Department of Transportation

Spotlight On: Liz Babson, Director, Charlotte Department of Transportation

By: Felipe Rivas

2 min read November 2019 — As Charlotte continues to grow, the Department of Transportation is looking at ways to improve and innovate its transportation system. The department has been keen on leveraging capital investment with private development to build a safe transportation network for drivers, cyclists and pedestrians. Safety is a top priority for the department heading into 2020, said Liz Babson, director of the Department of Transportation, in an interview with Invest: Charlotte.    

How has Charlotte’s transportation system kept up with economic growth in the past decade?


“Charlotte, like other major cities, is experiencing economic growth and is seeing the effects of that in its transportation system. We have seen congestion increase throughout the community. The city must look at multiple ways to solve and manage its transportation system. We put a lot of investment in transit and other transportation improvements and continue to manage  congestion. In the last decade, we have seen a shift in the way we look at transportation investment throughout the city, not just on the transit side but making sure we are connecting our networks, such as our walkways and bikeways, and giving people a choice when they travel throughout the city. We are making a major shift from traditional roadway projects and single occupancy vehicles.”  


What is the state of the transportation system in Charlotte?


“In the last few years, the state legislature was changed to reprioritize transportation investment throughout North Carolina. As a result, there is a tremendous amount of investment at the state level that is coming to Charlotte. Some $3.2 billion in state transportation investment is earmarked for this city. Those are projects that will improve the freeway systems throughout North Carolina. As your capacity increases in those facilities, it gives people more travel options to use Charlotte’s surface streets for local, short trips. We then have more capacity at the surface street level to improve the transportation system for cyclists and pedestrians.”  


How is the Department of Transportation working with the private sector to speed up projects in Charlotte?


“We work to find ways to align our capital investment to where we know new development or redevelopment is happening. The Camp North End project north of Uptown and the River District are good examples where we anticipated the type of development and redevelopment we want to see happen and set aside capital investment dollars to partner up with investors and developers. It allows us to see projects developed quicker. The challenge is finding equitable and balanced ways to do that. We have always tried to be strategic with our partnerships; sometimes the private side is faster and more efficient.”    


How is the Department of Transportation working with the community as Charlotte continues to grow?


“We are developing our 2040 Comprehensive Plan. We are engaging the community, elected officials and private partners in a way that we have not done before to look at how we want to grow as a community and how we will do that. We are engaging the community as we have those conversations, so they can understand the challenges and how we can work together as we head into the future. We are having those tough conversations in a meaningful way. This is an important undertaking for the city. It will be transformational for the city from an organizational structure and how we do our work and engage the community.” 


How is the Department of Transportation using technology to improve transit operations?


“We have close to 850 traffic signals and close to 350 miles of fibers that communicate with 90% of those signals. From one central location, we can change signal timing for the entire city. That fiber infrastructure also manages our traffic camera system, which is comprised of around 450 cameras located throughout the city. It’s a shared system. We work very closely with the police and fire departments. Together we can make on the spot decisions that improve emergency response times and help get the roads cleared faster when there are bigger problems. We have the infrastructure in place to test and implement new smart traffic technologies. We are looking at the possibility of leveraging the connected traffic system with people’s smartphones to share information from the traffic signal operations with pedestrians who want to know when the bus is coming or commuters who want to know when the traffic lights will change. Those are the kinds of things we are starting to look at.”  


What are the Department of Transportation’s priorities heading into 2020?


“We are working to do road projects that are transformational, as well as small, safety improvements to expand our safe and efficient transportation system for our cyclists and pedestrians. We are a Vision Zero city and are working toward no deaths or serious injuries on our streets by 2030. The goal allows us to take a data-driven approach when it comes to capital investments. We are continuously looking for opportunities to leverage private development with capital investment to build a safe transportation network. There is a real intentional focus to improve the safety of our cyclists and pedestrians.”  


To learn more about our interviewee, visit: