Invest: Miami speaks with Rachel Sapoznik, President & CEO, Sapoznik Insurance

Invest: Miami speaks with Rachel Sapoznik, President & CEO, Sapoznik Insurance

2021-07-19T18:32:35-04:00November 25th, 2017|Healthcare & Life Sciences, Miami|


What is the potential for telemedicine in South Florida?

I think the potential for telemedicine is tremendous. We have such a lack of primary care physicians here. If you need to go to the doctor right away, many times you can’t get an immediate appointment. Telemedicine would provide us with instant access to a network of doctors and allow employees to get their prescriptions without having to leave work, thus minimizing absenteeism. However, there is still a barrier to entry. We need to continue educating both doctors and patients on the benefits to ensure the concept takes hold.

What are the challenges in educating people about personal responsibility in using their healthcare insurance?

One of our biggest challenges is at the C-level. Executives look at their employee benefits as a costly line item as opposed to something crucial for their employees. Critical information is lost when using web portals as the whole landscape of healthcare is challenging. We have found that the employers that really believe in and care about their employees have less turnover and fewer claims.

How competitive is the health insurance market?

Miami has always been known as one of the most competitive and expensive insurance markets in the country. One of the reasons why is because the population has historically been on the older side. However, our population is getting younger and over the next decade, we will see a reduction in the average age. If we continue the wellness journey, people of all ages will be healthier and this will enable healthcare costs to come down, and continue the availability of affordable health insurance coverage. Another thing to consider is if in fact the ACA is repealed, this will allow insurance companies to sell across state lines, increase competition among each other and lower cost for both employers and employees.