In what has been a tough year for the overall hospitality industry, boutique hotels are better prepared to weather the storm than larger hotels who have historically relied on the conference and large scale conventions business. The increased focus on sanitation and improved cleaning standards are here to stay and technology will continue to improve the guest experience, Joe Collier, President of Mainsail Lodging & Development, told Invest: Insights. Empathy and increased communication has also helped weather the COVID related challenges, he said.
